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Trend recreation dev DREST appoints Lisa Bridgett as CEO | Pocket Gamer.biz


Trend recreation and e-commerce platform Drest has appointed Lisa Bridgett as its new CEO.

Former COO for Drest, Bridgett will now be accountable for overseeing the agency’s route throughout its video games, media, information, and e-commerce operations following a yr of sturdy consumer development at 250 per cent.

Drest joined the agency in 2019 as its chief advertising and marketing and business officer, earlier than transitioning to COO the next yr. Previous to Drest, Bridgett’s expertise consists of positions at Common Music, Ralph Lauren, and Web-A-Porter.

Alongside the appointment to CEO, Bridgett will even be a part of the Drest board of administrators.

Customers proceed to rise

“I’m elated at having the ability to drive Drest additional with Lucy Yeomans, a number one visionary within the content material and know-how product innovation house, who has modified the consumer expertise of luxurious,” stated Bridgett.

“In my position, I will likely be centered on scaling Drest by way of our developer ecosystem, advertising and marketing channels and strategic income streams, constructing on the spectacular development our consumer base is experiencing.”

Drest founder and co-chairman Lucy Yeomans added: “We now have reached an thrilling second in Drest’s trajectory and, as is critical for all start-ups at this stage, we’re organising all components of our enterprise for long-term success.”

“Sensible leaders and founders play to their strengths, which for me entails taking possession of our product, model and partnerships in a deeper and extra centered method. When it got here to appointing our CEO, Lisa was the pure selection. She is an inspiring and spectacular international enterprise chief, having achieved success together with her dynamic digital competence throughout the industries of music, trend and gaming.”

In different job information, former Pokémon Go product supervisor Phillip La has joined the group at Sky Mavis to take the helm as product lead for Axie Infinity.

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